Associate manager - Consumer Insights

Overview

This is existing role in the Delivery and Product Excellence team which is flex/floating pool of BA resources for EU sector

Responsibilities

• Insights Business Partnering

• Bring impactful insights for the EU BUs by setting up and managing integrated insights across data sources (Nielsen, Kantar, Global Data, BMS)
• Track business and brand performance by managing category and BU
• Day to day contact with different BU Sector engagement POCs for requirement gathering, expectations setting, delivery planning, and execution through proactive communication
• Build strong insights
  
  

• Develop strong insights based on situational and ad hoc data analysis
• Able to build story from multiple analysis to answer the uber question
• Build ‘stronger’ PepsiCo brands through insights
  
  

• Partners with BU Engagement SPOCs to adopt in-house projects and programs (e.g. SMART, GN, PPD)
  

Qualifications

• 4+ years FMCG insights experience
• 4+ years experience working with NIQ/RMS, HHP data is a must have. Exp in Canadean/Global data is a good-have
• Good analytics insights experience, end-to-end understanding of the best double-click approach for deep dive analysis and strong problem-solving skills
• Compelling story-teller & good slide/analysis building skills
• Impeccable attention to detail and ability to spot anomalies
• Good communication skills and stakeholder management skills
• Working matrix organization – excellent relationship builder who can work x-functionally/x-geography/x-franchise