Marketing Operations & Growth Manager

At Vishram International Services, we are passionate about empowering individuals and creating opportunities for growth and success.

We specialize in recruitment for high school and college students seeking higher education opportunities, as well as professionals aiming to sharpen their skills through cultural exchange programs. By partnering with students, professionals, institutions, employers, and sponsors, we make dreams a reality and foster meaningful global connections.Team Lead | ₹7–8 LPA

Location: Ahmedabad – Work From Office

Reports To: Senior Management / CEO

Role Purpose

We are looking for a highly execution-driven Marketing Operations & Growth Manager to take complete ownership of our centralized marketing operation.

This is not a coordination-only position.

The person hired will be accountable for converting business goals into marketing plans, managing the marketing team, ensuring campaigns are executed on time, measuring results, improving performance, and ultimately ensuring that the marketing department produces measurable business growth.

Key Responsibilities

• Take end-to-end ownership of marketing performance and project success
• Convert management's business objectives into actionable marketing plans
• Build weekly, monthly and quarterly marketing calendars
• Lead and manage the 4-person marketing execution team
• Assign responsibilities, establish deadlines and follow through until completion
• Manage multiple campaigns and business accounts simultaneously
• Ensure consistent execution across website, social media, SEO, PPC, content, CRM and creative
• Review and approve content, advertisements and campaigns before launch
• Coordinate with U.S. and international stakeholders
• Understand local-market requirements before directing campaigns
• Establish KPIs for every campaign
• Monitor marketing spend and ROI
• Identify underperforming campaigns and take corrective action
• Track competitors and identify growth opportunities
• Manage external vendors where required
• Create SOPs and scalable marketing processes
• Conduct weekly team performance reviews
• Present concise performance reports to senior management
• Ensure the department meets agreed marketing and business objectives

Success Will Be Measured By

Not by the number of posts created.

The Manager will be evaluated on:

Visibility → Traffic → Engagement → Leads/Customers → Conversion → Revenue Impact → ROI

Other KPIs include campaign completion rate, website growth, search visibility, lead generation, cost per lead/acquisition, social growth, customer engagement, marketing ROI and team productivity.

Candidate Profile

• 5+ years of digital marketing/marketing operations experience
• 2+ years managing people or projects preferred
• Strong understanding of PPC, SEO, social media, content, CRM and analytics
• Excellent project-management ability
• Strong analytical and problem-solving skills
• Comfortable taking ownership rather than waiting for instructions
• Excellent English communication
• Experience supporting U.S. or international markets preferred
• Strong Excel/Google Sheets and reporting skills
• Familiarity with AI marketing tools and automation preferred

Most Important Requirement

We want someone who can be given:

“Here is the business objective and the result we need.”

and independently determine:

• What needs to happen → Who needs to do it → When it needs to happen → What it costs → How success will be measured → What needs to change if it doesn't work.