Key Responsibilities

Manage and continuously optimize website content to enhance visibility, engagement, and user experience.
Develop high-quality content including press releases, newsletters, marketing collateral, web content, and landing pages.
Create and translate technical information into compelling customer-focused content.
Drive B2B social media strategy, content planning, and channel management.
Support integrated marketing and communication campaigns across digital channels.
Collaborate with business and technical stakeholders to develop impactful internal and external communications.
Apply SEO best practices; knowledge of GEO (Generative Engine Optimization) is an advantage.
Ensure all content aligns with brand guidelines and business objectives.

Required Skills & Experience

4-7 years of experience in Marketing Communications, Content Marketing, or Corporate Communications.
Strong website management and content publishing experience.
Excellent writing, editing, and storytelling skills.
Experience developing technical and marketing content.
Proven B2B social media communication experience, particularly LinkedIn.
Familiarity with CMS platforms, SEO, digital analytics, and content optimization tools.
Knowledge of GEO and AI-driven content optimization is a plus.

Marketing Communications

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