Meta Performance Marketing Specialist

Position: Meta Performance Marketing Specialist

Location: Bangalore

️ Working Days: Monday to Friday

Experience Required: 4+ years

Meta Performance Marketing Specialist

The Role

Own hands-on Meta advertising for the client’s customer acquisition. Manage campaign budgets, creative testing, measurement, and scaling with a focus on acquiring customers who activate, pay, and retain.

What you’ll work on

• Meta campaign setup, budget allocation, pacing, and optimization.
• Creative testing with the filmmaking and growth teams.
• Conversion tracking, event quality, and attribution diagnosis.
• Funnel analysis across acquisition, activation, and paid conversion.
• CAC, payback, customer quality, and campaign profitability.
• Reporting and recommendations grounded in actual outcomes.
  
  

What we’re looking for

• At least 4 years of relevant performance marketing experience.
• Direct ownership of Meta Ads Manager campaigns and budgets.
• Evidence of improving acquisition economics and scaling spend.
• Strong understanding of tracking, attribution, and creative testing.
• Analytical judgment and clear communication of results.
  
  

Strong Plus

App and web subscription acquisition, SMB audiences, cohort analysis, conversion APIs, and experience collaborating on creative production.