Content Strategist

JOB DESCRIPTION

Experience : 4 - 9 Yrs

Location : Bengaluru

Designation : Content Strategy Lead

About Role :

• This role is for someone who loves learning, researching, uncovering insights, and turning them into content people genuinely find valuable.
• To make that happen, we're building the highest-quality library of content in the DevTool industry—case studies, research reports, certification courses, playbooks, interviews, magazines, and educational resources that genuinely help DevTool founders, marketers, sellers, and GTM leaders become better at what they do.
• This is not an SEO content role. We don't care about publishing 20 average blogs every month.
• We care about creating timeless, deeply researched content that becomes the go-to resource for anyone building or selling Developer Tools.
• If you enjoy becoming an expert in a niche, learning from the best companies in the world, and turning those insights into content that shapes how an industry learns and thinks - you'll love this role.

Roles and Responsibilities :

• Creating deeply researched thought leadership content on Developer Tool GTM, AI, developer marketing, sales, and category trends.
• Building high-quality educational assets such as certification courses, playbooks, frameworks, guides, and learning modules for the DevGTM Academy.
• Researching successful DevTool companies and creating detailed case studies on how they built, marketed, and sold their products.
• Interviewing founders, GTM leaders, customers, and industry experts to capture insights and convert them into valuable learning content.
• Working with founders, customers, and industry experts to extract insights that don't already exist online - and turning them into compelling content.
• Repurposing high-value content into multiple formats so more people can discover and learn from it.
• If you enjoy writing, experimenting with formats, and turning ideas into assets people actually consume, this role will be a great fit.